A unique discussion methodology that combines moderated discussion with free talk. A head-on encounter with consumers, clients, or potential customers that can bring you and them closer together and allows for a “different” dialogue.
We offer one of the largest interviewing centers in Israel in which interviewing is conducted by using computer-assisted telephone interviewing systems (CATI) and CATI-over web.
We conduct internet research with computer-assisted web interviewing systems (CAWI) by using the largest customer panel in Israel.
In addition, we perform face-to-face surveys by using computer-assisted personal interviewing systems (CAPI) nationwide.
Our focus-group discussions are conducted in New Wave Research’s research labs, which incorporate one-way mirrors to allow our clients to observe group discussions without obstructing their course.